The term personal shopper seems taken from fashion magazines, but nothing could be further from the truth, as it is a figure that has gained significant strength in the real estate sector in recent times. Imagine a person who helps you choose and buy the property that matches your needs, in a personalized way, and who can advise you on your purchase.
If we have to imagine buying a property, what better figure to accompany us than someone who defends our rights as buyers, who can negotiate with knowledge of the market, and who advises us in decisions beyond our perceptions as citizens.
How does a real estate personal shopper work?
Today at Gumper, we want to explain in depth how a real estate personal shopper works and the importance this profession has been gaining in the real estate sector.
The real estate personal shopper is a term that arrived in Spain in 2010 and has gradually gained more users.
Important about the real estate personal shopper contract: this service is always formalized through a real estate personal shopper contract or service provision contract, where the fees, the scope of the search, and the responsibilities of the professional are clearly established.
This agreement is key because it guarantees that the real estate personal shopper works exclusively in defense of the buyer, avoiding any conflict of interest with the selling party. It is an increasingly common model in today’s real estate market, especially in high-demand cities like Barcelona.
This figure is also known as buyer’s agent or buyer agent, and its main function is to optimize the search for housing, negotiate the best possible price, and provide legal security throughout the buying process.
Hiring their services is becoming increasingly necessary to help you find the right property in an increasingly competitive market.
Have you ever wondered how to find the house of your dreams that fits your budget? Imagine being able to do it without having to invest your time navigating through the countless portals and media offering their properties. Not only that, once chosen, your personal shopper will schedule the visits and prepare them so you can visit the property with maximum assurance, reducing the number of visits in a filtering process that will save you a lot of time.
Once you have a clear idea of the property you want to buy, your real estate personal shopper will prepare the offer so you can make a proposal to the seller safely. Additionally, as a real estate expert, they will advise you on the amount, characteristics, and considerations you should keep in mind before signing any documentation.
Is a real estate personal shopper a qualified professional?
A real estate personal shopper is a professional who must be well-trained in the real estate sector. This has led many real estate agents to start professionalizing in this aspect by focusing their advice on the property buyer.
Let’s remember that for a real estate agent to carry out their activity, they must have completed a certification called AICAT, which provides them with knowledge about the real estate market and the appropriate legislation to manage properties.
There are also associations like AEPSI that provide support for professional practice. One of the most notable requirements to be part of this association is that the new member must align with the interests of the buyer, and their fees will depend on this.
How do I hire a real estate personal shopper?
Hire a professional to help you with the management of the real estate purchase, as you only need to provide them with the indications of what you wish to find in the market. The usual hiring process would be as follows:
- Data collection: With this information, your real estate personal shopper can be more effective when searching for your property. It is important to consider that a large part of the initial phase of the work is this localization, so we recommend that you have a clear idea of the type of property you are looking for. The knowledge of geographical areas, as well as the training for the valuation of potential properties that this professional has, will allow for a more accurate search.
- Set fees: Payment to the personal shopper is determined in the service provision contract between the buyer and the real estate professional. Usually, a commission on the future purchase can be established, or in some cases, a fixed amount.
- Contract signing: A contract is signed between the buyer and the real estate agent to regulate the operation, type of property, duration of service, and all those particularities that the parties consider so that the professional exercise and the provision of the service are regulated.
What are the advantages of hiring a real estate personal shopper?
The main advantages of hiring a professional are as follows:
- Market knowledge: As we have discussed throughout this article, a real estate personal shopper has extensive knowledge of the market, its constant updates, as well as the fluctuation of costs that such a changing market can have.
- Time savings equal cost savings: If time is gold, as the saying goes, the cost savings provided by hiring a PSI are immeasurable. Currently, in Catalunya, there is a daily update of more than 20,000 properties. Can you keep track of them? It is impossible unless you have a lot of dedicated time and extensive knowledge of searching for different proposals. Within the time cost savings, we can also include the filtering of homes and visits, as well as their organization. On the other hand, we must consider the danger of so-called hidden costs, which we may incur due to misinformation and end up paying more than necessary for our property. It is important to have all the objective data on the table to avoid falling into them.
- Legal security: A real estate personal shopper will provide us with legal security that will prevent us from surprises and unforeseen events. Just as we avoid hidden costs, we can also avoid unpleasant surprises. Our PSI is aware of all current regulations and will advise us effectively when signing or carrying out any procedure. They can even provide us with advice on mortgage procedures. Thanks to their participation, we will carry out our transaction with complete peace of mind and avoid bad experiences.
- Negotiation: Information is power. Continuous training and knowledge of market prices, types of properties, as well as their construction allow access to the financial information necessary to negotiate on behalf of the buyer with strength, always looking out for their financial interests and preventing them from overpaying for the purchase of their property.
As we have seen, there are many advantages to working with a real estate personal shopper. At Gumper, we have a service ready for you to access this professional in an agile way. Thanks to our experience, our agents have the resources and knowledge of real estate management to make your buying experience a guarantee of safety and peace of mind.
Are you ready to give it a try?
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